Emirates To Invest $2 Billion Into Passengers’ Onboard Experience

Emirates To Invest $2 Billion Into Passengers' Onboard Experience
Source: Emirates Media

To improve the onboard experience for its customers, Emirates is revamping its aircrafts to enhance its passenger’s in-flight experience. Along with updating the aircrafts with the latest designs and technology, other amenities will be added to bolster the in-air experience. 

Sir Tim Clark, President of Emirates Airlines, noted that the airline will “through the pandemic we’ve continued to launch new services and initiatives to ensure our customers travel with assurance and ease, including digital initiatives to improve customer experiences on the ground.”

To deliver ever better experiences to their customers, they are rolling out, “a series of intensive programs to take Emirates’ signature inflight experiences to the next level,” said Clark. 

Source: Emirates Media

Scheduled to launch this August, some of the services include:

  • A new vegan menu to a “Cinema in the Sky” experience for First Class passengers which includes champagne and caviar experience.
  • Upgraded menus for all passengers on Emirates including plant-based choices through their sustainable food menu initiative.
  • New cabin crew training with Ecole hôtelière de Lausanne.
  • New or reupholstered seating and new Premium Economy cabins.

The airline’s biggest investment comes in the upgrade of its fleet interiors seeing refurbishments for all cabin classes, scheduled to begin this November.

Their “Cinema in the Sky” experience will provide first-class passengers the ability to choose between 5,000 channels on the airline’s ice in-flight entertainment system. To amplify the experience, travelers will have access to snacks on demand including lobster rolls, juicy sliders, salted popcorn, and more.